Since graduating in 2006 with a Graphic Arts degree from Liverpool John Moores University, I have worked on a broad spectrum of brands, gaining invaluable commercial insight, ensuring user experiences are easy and enjoyable. I am personable, conscientious, willing to learn from others and value collaborative projects. 
Deadlines, I’ve had plenty. Keeping calm, positive and optimistic is my trick.
I pay particular attention to brand identity, brand consistency and brand promises, working together with user experience to engage and excite customers.

Key Skills

Digital Design
Proven ability to design digital assets by taking existing campaigns/artwork and transforming them appropriately for digital use. 
UI design elements for navigation and content. 
Responsive layouts using grid-based frameworks.
Able to create website design concepts and layout mock-ups.
Basic motion and animation skills.  

Print Design
Typography and layout for catalogues, magazine, press and OOH advertising, posters, retail POS and experiential signage.
Image retouching and visual creation 
Use of style sheets, master pages, swatches, pre-flight settings and preparation of print ready PDFs. 
Art Direction
Inspire and guide design visions to illustrators, other designers and scamp photography briefs. An intuitive approach to my work, where I am able to recognise the talent in those around me.

Technical
Adobe Creative Suite; typically Photoshop, Illustrator, InDesign, After Effects. 
Microsoft Office, Google docs and Keynote. 
Remote working project management software such as Basecamp. Understanding of HTML and CSS.




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